Magento 1 was awesome, but the success of Magento 2 proves why startups are always talking about constant reiteration When Magento officially announced the release of the second version of what has become to be the world’s preferred developer platform in…
Which is more Successful:Email Marketing Vs Social Media Marketing?
If you have decided upon web marketing as one of the primary strategies for the growth of your business, then you will have to look at using email marketing and social media marketing the effective way. Will email marketing be more…
Best On Page and Off Page SEO Techniques for Ecommerce
Any person with an online website or blog knows the importance of SEO in getting higher search rankings. Not many, however, are aware what SEO actually means and how to implement the different optimization techniques effectively without getting on to the…
5 Ways to Improve Your Online Presence
While there is little marketers can do about the upheaval caused by changes to search engine and social media algorithms, there are tweaks you can make to your online strategy that can impact consumers’ decisions. Constant improvements to your online store…
Six Excuses Small Businesses Make for Not Having a Website [Infographic]
Shockingly, some companies still don’t have a website. Here’s a look at why they have avoided creating one and why those excuses don’t make sense in our digital age. One excuse is that the company’s industry isn’t online. “That means less…
4 Interview Questions Every Startup Boss Should Ask
Because working for a giant corporations is totally different. The Leadership Insiders network is an online community where the most thoughtful and influential people in business contribute answers to timely questions about careers and leadership. Today’s answer to the question: “How…
6 New Social Media Marketing Tools the Experts Use. You Should, Too
Social media is transforming the way brands market themselves online. Actually, it’s safe to say that social media has already changed things in a big way. New platforms have emerged that continue to transform the way we communicate. These changes affect…
Designer Creates 13 Perfect Circles to Draw Almost Any Animal
Everyone’s favorite blue bird—the Twitter logo—has a well-kept secret hidden in its design: the iconic character was created using 13 perfect circles that overlap and comprise its graceful curved wings and upward gaze. Inspired by this little-known fact, Toronto-based art director…
Top 10 Tools for Reputation Marketing
Increased use of social media and online marketing techniques gives companies a chance to engage with their customers, and brands are quickly catching on to the practice of reputation marketing. The potential downside is that this kind of interaction means customers…
Tips for Starting a Company Without Any Business Skills
Q: What advice do you have for someone looking to start a fashion company but has no experience in the field of business? — Twitter profile Dalphine Twins A: Some of the most successful founders I’ve had the pleasure of mentoring…